Publishing Expo is now in its fifth year and has gained a reputation as a key event for the media industry, showcasing new developments and – what I particularly like about it – hosting and promoting discussion as we all find our way in rapidly changing times. I wrote a series of articles for the Daily Finance website earlier this year on search and how it has reshaped our world, and the search session, starting at 11am in 1st March, will look at some of the issues raised there. I’m particularly interested in looking at how search impacts on content creation, and Malcolm and Jim are able to provide perspectives with emphasise one side while understanding the other. It should be an illuminating debate and, as always at the PE seminars, there will be room for plenty of contribution from the floor.
At 2.20pm on the 2nd March I’ll be joined by Debbie Djordjevic from the Handpicked Media collective and Tom Ratkovitch of marketing consultancy SmartFOCUS to discuss new business models. There’s been much discussion of what doesn’t work any more, so the idea is to look at ideas for how business can be made to work in the new environment, and at what needs to be considered. Almost inevitably there will be a variety of views, so I’m hoping the discussion will be lively – but of course good-natured.
Entry to the event is free if you register at the link above. I look forward to meeting you there if you do go – I’ll be at the event for most of the two days.